Subscriber Leak Diagnosis – Find Out Why Your Customers Leave
By Chika Daniel
You're attracting customers to your wellness brand. But how many are staying? For subscription businesses, getting a new customer is only the beginning. When subscribers cancel after their first or second order, your business loses recurring revenue and valuable customer relationships. The Subscriber Leak Diagnosis by Chikabonita Global helps health and wellness brands understand where customers leave, why it happens and what to fix first. Founded by Chika Daniel, Chikabonita Global combines customer data, digital marketing and consumer psychology to identify the reasons behind subscriber churn. What does the diagnosis include? - Identify subscriber leaks: Discover when customers leave during their subscription journey. - Understand why they cancel: Explore the behavioral reasons behind customer drop-off. - Measure the financial impact:Understand how much lost subscribers are costing your business. - Improve your cancellation experience: Receive recommendations for helping customers pause, adjust or manage their subscriptions. - Review failed payments: Identify opportunities to recover subscribers lost through payment issues. - Prioritise improvements: Receive your top three recommended fixes, with practical implementation steps. - Discuss your results:A 30-minute walkthrough call to review the findings and next steps. How does it work? After booking, you'll answer a short questionnaire and provide an anonymized customer or subscription data export. Chikabonita Global analyzes your customer journey and delivers a personalized diagnosis within five working days of receiving the required information. Who is it for? Health and wellness brands selling products such as supplements, skincare, protein, vitamins and other products purchased regularly or through subscriptions. The service is best suited to established brands with enough customer data to identify meaningful retention patterns. You don't always need more customers to grow. Sometimes you need to understand why the customers you already have are leaving. Find out where your subscribers are leaking and what you can do about it.
Remote · United Kingdom · Worldwide / Online
About the Provider

Chika Daniel
Customer Retention & Subscription Growth Strategist
Helping health and wellness brands understand why customers leave, reduce subscriber churn and build stronger, longer-lasting customer relationships.